Last weekend we ran a contest where the entrants had to answer the question, "Why Blog?" As you may recall, we didn't have very many entries, so I decided to award the prize of a blog review to everyone who took the time to enter.
Through a super-secret, ultra-complicated and high-tech method involving a quarter, my hands and a special algorithm, I determined The WWW Observer to be the first blog to go under the microscope.
Jug's response was, by far, the most concise but, informational just the same.
"My motivation for blogging? Well, my subscribers, I think (and maybe some of the cash they're bringing).. Without them, I'd stop blogging right on the spot. I just really want people to be able to know what's on my mind."
You Gotta Love Timing
As luck would have it, The WWW Observer had just rolled out a new design when I showed up with my magnifying glass and cool, blue, CSI flashlight. I've got to say, it looks very good. Nice, clean 2-column WordPress theme with a thin header and lots of white space. Very Web 2.0.
SEO and Beyond
The WWW Observer provides a lot of informative articles in the SEO catagory, as well as a tremendous amount of quality information in the Internet Marketing, Webmastering and Make Money Online fields, with a fair amount of Meta Blogging thrown in.
There is enough good information and advice on The WWW Observer that I found it difficult to get this review finished. I kept getting distracted reading posts.
I like the look of The WWW Observer. Of course, there are a few things I would recommend.
While they do offer a text link to the RSS feed at the foot of each post, the actual subscription button is easy to miss at the very top of the page. On the subject of RSS, I would highly recommend using FeedBurner and offering readers the opportunity to sign up for email updates.
The "About" page is pretty thin. (Like I should talk.) The author goes by the pseudonym Juggler but the site offers virtually no information about them, though the content shows they obviously posses a decent amount of knowledge on the subjects presented.
I get the impression from my reading, the author may not be a native English speaker. If this is the case, I would recommend getting it out in the open. The grammatical mistakes that catch the attention of Americans would more likely be overlooked. John Chow is up front about his language issues and people cut him a lot of slack. If this is not the case, I recommend paying closer attention to grammar.
I might switch some other stuff around but, in reality, that stuff is all just personal preference.
Along with the new design came some new advertising opportunities which are available at some very attractive introductory rates. With a Google PR of 3, an Alexa rank of 97,487 and daily unique visitors in the hundreds, it might be something to look into.
The WWW Observer provides a clean look and good information. Posts come on a regular basis with information from a position of knowledge. When you stop in to visit, be sure to leave a comment. The WWW Observer is DoFollow. Who couldn't use a little PR3 Google juice?